Bozoma Saint John
Bozoma Saint John is a Hall of Fame inducted Marketing Executive, author, entrepreneur, and general badass.
Boz got her start of her marketing career at Spike Lee’s ad agency, SpikeDDB. She then went on to manage brands in the PepsiCo beverages portfolio, before becoming Head of Music and Entertainment Marketing at the CPG giant. After that, she led Global Consumer Marketing at Apple Music & iTunes; before serving as Chief Brand Officer at Uber; she then took on the Chief Marketing Officer role for Endeavor (including WME, IMG, UFC, Miss Universe, 160over90, etc.). Most recently, she served as the Global Chief Marketing Officer at the entertainment behemoth, Netflix.
Boz’s work has been lauded and awarded by the industries she’s operated in, including induction into the American Marketing Association Hall of Fame (2022), following induction into the American Advertising Federation Hall of Achievement (2014). Boz was named as the #1 Most Influential CMO in the world by Forbes in 2021. She’s also been inducted into Billboard’s Women in Music Hall of Fame after making their list of the “Most Powerful Women in Music” for 10 consecutive years (2013-2022) and crowned as the Executive of the Year (2016).
3 Reasons to Learn from Bozoma
Trailblazing Marketing Executive
Boz has become synonymous with innovative and disruptive marketing strategies in some of the world’s most recognizable companies, including Apple, Uber, and Netflix. Her fearless approach to branding and marketing has redefined how brands connect with diverse audiences in a genuine and impactful way.
Master of Brand Strategy
Known for her exceptional ability to reinvent global brands, Boz uses her unique insight to foster connections between brands and consumers that are not just transactional, but deeply emotional. She teaches the art of storytelling and authenticity in building brand loyalty and appeal.
Inspirational Leader
Beyond her marketing genius, Boz is a powerful role model and advocate for diversity, equity, and inclusion. Her leadership journey offers invaluable lessons on navigating challenges with grace and boldness, inspiring others to break barriers and drive positive change within their organizations.
Bozoma at Nordic Business Forum 2024
Building Badass Brands
Bozoma will uncover the secrets of the best and biggest brands out there.
- Discover the secrets to creating a brand identity that resonates and endures
- Understand the power of authenticity
- Learn strategies for engaging customers passionately
Bozoma Saint John’s main stage session will take place on 25 September 2024 in Helsinki, Finland.
Bozoma Saint John & Nordic Business Forum
Why We Chose Bozoma Saint John
Join Europe's Largest Business & Leadership Event
25-26 September 2024 | Messukeskus, Helsinki